// November 3rd, 2009 // 3 Comments » // MEDIA, X10
The following videos are clips of some of the key people involved in the X10 project talking about various aspects of the product.
Steve Walker, head of portfolio planning
A second clip of Steve Walker:
Sumit Malhotra, marketing business manager for the XperiaTM X10:
And last but not least, Erica Kato Marcus, head of application planning for the XPERIA™ X10:
// November 3rd, 2009 // 4 Comments » // ANNOUNCEMENTS, X10
Yes, the X10 is now official. Head over to the official announcement for more information or check out the Sony Ericsson product blog.
Here is the official product video for the Xperia TM X10. Video interviews with some of the key people behind the project will follow in the next post.
// October 15th, 2009 // 8 Comments » // X2
The review samples are in! If you want one, they’re going out on week-long loans to anyone who wants one, though there may be a bit of a waiting list as we only have a very limited number of handsets.
To get your hands on a review sample can you drop a direct message to @xperiancers on twitter with your name, the URL of your blog / site, and a way of contacting you. If we aren’t following you, just @ us and ask for a follow back, we’ll try to be as responsive as possible (we’re on UK time.)
// September 10th, 2009 // 18 Comments » // X2
We’ve been getting quite a few questions regarding the X2 and thought it would be a good idea if we had a place to collect and answer these.
If you’ve got a question which can’t be answered by the press release or the white paper, please leave it in the comments and from time to time we’ll post a bunch of answers here.
// September 10th, 2009 // 134 Comments » // XPERIA X1
We picked up on a couple of rumours from yesterday that an official X1 Windows Mobile 6.5 rom had surfaced on XDA developers. Just wanted to be clear that this isn’t true.
There is no official X1 6.5 rom and it’s not in the X1’s product roadmap. There are hackers out there who can do pretty much anything, but unless you’re getting it from the SE update service it isn’t an official Sony Ericsson product.
// September 4th, 2009 // 1 Comment » // ANNOUNCEMENTS
The new SDK for Xperia panels is available download as of now, via our developer world site.
The most significant change is the inclusion of the new Panelizer tool which turns existing flash, java and Windows Mobile apps into Panel cabs in a couple of clicks. (visit the SDK download page and scroll down for tutorials)
It’s designed to be a quick and easy way to allow developers to turn their content in Panels, and as part of this we’ve streamlined the submission process as well. Developers just need to go to http://submit.sonyericsson.com, upload their “Panelized” applications and we’ll get back to you within 30 days.
If your panel is approved it will be automatically available for download from the playnow arena and you get a 70% share of the net revenue.
// September 3rd, 2009 // No Comments » // MEDIA
Some more Pureness related video goodness.
// September 3rd, 2009 // No Comments » // Pureness News
This morning at an event highlighting our new brand direction and its alignment under Sony’s make.believe brand message we showed the next device to be launched under the XperiaTM brand to a select few journalists.
It’s called XperiaTM Pureness and will launch during November 2009. Pureness is a really simple design phone, based around the core concepts of talk text and time but dressed up in a highly designed, sculpted shell and created around the idea of the handset as a work of art.
We’ll announce more details closer to when the phone launches but for now feast your eyes on the images below.
// September 2nd, 2009 // 52 Comments » // UNCATEGORIZED
It’s official – the X2 will be coming to the first few selected markets early in Q4. We’re in the final stages of talks with the various operators right now and will have more news re: which markets and which operators in the coming weeks.
The handset is the first of our second generation Xperia devices and will be the first to ship with the new Windows Mobile 6.5 operating system. It’ll also come packing an 8.1 megapixel camera, a 4Gb micro SD memory card and 13 pre-loaded panels.
We’ll be publishing the full list of specs later today along with some videos (and will update this with a link when we have.) You can also check out our Flickr account for some product shots) and follow our Twitter stream for some live coverage of Sony’s press conference later today.
UPDATE: Video interviews with the xperia team below:
Sumit Malhotra
Aaron Duke
// September 2nd, 2009 // 5 Comments » // ANNOUNCEMENTS
Just in case anyone missed the announcement – Microsoft has put out an official release date on windows mobile 6.5 and yes, we will be one of the first to release a phone on the new system.
Our developers have been working with 6.5 for some time now and we’re really excited at the potential which the new platform offers. Talking of which, we’ve got our own announcement coming up this afternoon. Check back later today or subscribe to our Twitter stream to be the first to hear about it.
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